Time for Change

Saying I’ve been MIA for a while would be quite the understatement, and I couldn’t feel guiltier about it.

After weeks of thinking of new things to do with my blog, I’m finally going to put some of those ideas in motion and make some changes- both visually and structurally.

Some of the changes

  • The template/theme
  • Adding a ‘Portfolio’ tab
  • How posts are viewed
  • Making the pages more personalized
  • Expanding the topics and subject matter

Be watching next week for the first of many posts catching you up on what I’ve been up to!

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Need a little more happiness in your day? Check out Citizens for Optimism’s posters for creating optimism!

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How do you inspire happiness? Some find it easy to do so by stringing together beautiful sentences with words that fall into place and fill gaps in our minds. Others create magic by strumming a few notes on their guitar that can instantly lift your spirit. Then there are those who mix the stunning worlds of writing and design to form the best of both worlds.

In this case – Citizens for Optimism; a col­lab­o­ra­tion of 17 design­ers who created posters inspiring optimism.  There are 17 posters in all, inspired by 17 words.

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Read an E-Book Week 2012

Read an E-Book week! You know you want to 🙂

Robin Mizell: Treated & Released

Read an E-Book Week 2012March 4-10, 2012, is Read an E-Book Week. Publishers are supporting the celebration by offering special deals, including ebook giveaways.

Organizers of the promotion say:

Last year several E-Book Week participants sat in their favorite coffee shop for a few hours with a sign that said “Ask me about e-books.” They had either an e-reader or other device for reading e-books and showed it to anyone who was interested. “It was a lot of fun!” we were told. Why not try it yourself this year?

For more information, contact author Rita Y. Toews or visit the Read an E-Book Week website or Facebook page.

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Resumes on Pinterest

At this point, I’m probably going in circles talking about Pinterest, resumes and social media but I haven’t been able to fully wrap my mind around a new self-promotion tactic (thanks to fellow blogger Daniel Hebert): publishing your resume on Pinterest.

Jhaneel Lockhart, writer for Business Insider: Careers, published a quick piece about 7 Cool Resumes [They] Found on Pinterest.

Social media is more than just a professional tool, but it can also be used as a professional outlet. LinkedIn, Twitter and Facebook are the obvious platforms that a majority of professionals across multiple industries use, but the introduction of Pinterest is about to change all of that.

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The ROI of Visual Media

After reading SocialStew101’s post about Social Media ROI, I started to really consider how ROI would be measured in relation to visual media.

According to MDG Advertising, there are four main factors to consider when measuring the ROI of Social Media:

  1. Financial: Have company costs and sales increased or decreased since implementing your social media strategy?
  2. Brand: Has your company’s brand image been enhanced since becoming more visual via social media?
  3. Risk Management: Has your company prepared to respond to potential reputation issues via social media platforms? Do you have a team that’s capable of effectively answering questions and concerns?
  4. Digital Assets: Has your company’s social media brand improved these assets and is it worth exploring new options?

After much thought, I don’t see how measuring ROI of visual media is any different. Visual media is typically distributed via social media; therefore, visual media would either be considered another aspect of a social media strategy, or an entire strategy of its own implemented through social media. Continue reading