Next Steps: Portland Tech and Marketing


After graduating almost two months ago, I would have never guessed that I’d be where I’m at today. I imagined myself working or interning at a PR agency, continuing social media management, blogging, etc. Not once did it cross my mind that my initial jump to the professional world would be working in the marketing department of a tech company.

Although the company has been around for a while, it released a product called Postano back in June 2011. Postano is a social media aggregator that syndicates and integrates social media content.

PDXPopNow Postano

PDXPopNow Postano: pdxpopnow.postano.com

Needless to say, it’s been an amazing learning experience and I’ve gotten the opportunity to hone my graphic design, SEM, SEO and SMM skills. I’m loving where I’m working, what I’m working on and who I’m working with.

Working in the marketing department, I’ve been doing a number of projects ranging from CRM to design to marketing, and to my delight, some have even been PR related. While I’ve been neglecting my own blog (shame on me), I’ve been writing posts for the Postano blog.

I haven’t been at Postano very long, so there’s only a handful of posts; but I think they’re worth a read- especially if you like my earlier posts.

  • My first post was a review of being Event Coordinator for the Postano team and our live social media displays at a Portland event called PDXPopNow.
    >> Read more here.
  • Lately I’ve been really interested in how more and more major brands are using gamification to revamp their digital marketing strategies in attempts to keep consumers engaged.
    >> Read more here.
  • After more gamification research, I realized live social media displays – like what Postano had at PDXPopNow – could be used to gamify events as well.
    >> Read more here.

Here’s what I’d love to hear from you:

  • Your thoughts or questions about gamification
  • Your thoughts or questions about social media aggregation
  • Any topics that you’d like to see covered in the upcoming weeks

Keep your eyes peeled for more posts coming soon!

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One thought on “Next Steps: Portland Tech and Marketing

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